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by Alan J. Wiessner

The Wallenda factor is just a normal fear of falling or failing?

"Just in case you haven't heard, the Wallenda factor refers to the fear of falling or failing. Shortly after Karl Wallenda fell to his death in 1978 (traversing a 75-foot high wire in downtown San Juan, Puerto Rico), his wife, also an aerialist, discussed that fateful San Juan walk, “perhaps his most dangerous.”  She recalled: “All Karl thought about for three straight months prior to it was falling. It was the first time he’d ever thought about that, and it seemed to me that he put all his energies into not falling rather than walking the tightrope.”

Life is like traversing a tight rope.  If you think you need a safety net, it won’t be long before you fall.   Live your life without a safety net, or be prepared to live your life close to the ground.  

Certainly as a business we have operated with a safety net, as dictated by the standards by which we must comply, SSAE16 and PCI compliance, but over the years, we have always sought to be a technology leader.  We strive to offer "insanely great" software, to coin the phrase used by Steve Jobs.

Matt Ridley, The Rational Optimist says, “Pessimism is complacency."   I think I would have to say at times I have exercised pessimism in certain situations.  I can relate it to looking in the mirror each morning and thinking, “I’m not getting any younger or thinner,  for that matter.” 
To see the video - just click on the picture

Last year I spoke of challenges.  This year, our 24th year in business, I believe anything's possible!  Last year I spoke of good fortunes, we were fortunate enough to have earned another year in business.  I said I was proud of the intellectual property (IP) and talent we had.  This year I am confident our talent pool here is second to none.    Everyone has bought into The Rational Optimist theme, “Everybody is working for everybody else.”  Whereas last year I said opportunities present challenges.

We have faced those challenges.  We have conquered many and we are prepared to conquer the future.   While politicians in Washington scrum over the economy and jobs,  free market goes out and creates 100 mpg cars, even driverless cars. We need to tell our politicians…anything’s possible.  This year we will focus again on making our products easier to use, easier to install and cloud ready.   Inside Integra, we will continue to concentrate on developing and acquiring better tools to do our jobs in a more productive environment.  Last year’s message was, “Attitude is everything.”   

Celebrating twenty-four (24) years in business March 7th, 2012, we will continue  to encourage a positive attitude in the workplace, with our customers, partners and suppliers.  Everybody is working for everybody else (click on the picture to the left for the video) because again.... anything’s possible.  Finally, last year I predicted growth would be our next greatest challenge and we grew significantly.  We remain well positioned to take advantage of those significant gains in 2012 and beyond.     Alan J. Wiessner, President and CEO, Integra Business Systems, Inc.

To see an awesome video - just click on the picture

I’ll leave you with a great although somewhat unsettling video (click on the photo) and when you feel that wave of pessimism coming on, remember anything’s possible, well almost anything...

"We are what we repeatedly do.  Excellence, then is not an act but a habit." -- Aristotle

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